- BY tictac
- POSTED IN Blog
- WITH 0 COMMENTS
- PERMALINK
- STANDARD POST TYPE
Appointed Brand Ambassador for WWF-India and TRAFFIC India’s Super Sniffer (Wildlife Sniffer Dog) Programme
Gwalior: Well-known Indian actress Yami Gautam was announced today as the Brand Ambassador for WWF-India and TRAFFIC India’s Super Sniffer Programme.
Yami was present at the Super Sniffer Graduation Ceremony at the National Training Centre for Dog (NTCD), BSF Academy, Gwalior, where she pledged her support to the ‘Super Sniffers’ – wildlife sniffer dogs trained to detect illegal wildlife products.
At the Graduation Ceremony, TRAFFIC and WWF-India’s seventh batch of 10 dogs and their handlers passed out only to join their counterparts deployed across the country, taking the total strength of TRAFFIC’s wildlife sniffer dog squads to 66. These dog squads belonging to the Forest Departments of Telangana, Maharashtra, Uttarakhand, West Bengal, Tamil Nadu, Madhya Pradesh, Himachal Pradesh and Kempegowda International Airport, Bengaluru also interacted with Yami Gautam during the Ceremony.
Voicing her concern on the issue of illegal wildlife trade, Yami said, ‘’Illegal wildlife trade is increasing by the day, threatening the existence of our wildlife and the rich biodiversity of India. For me, these heroic dogs are not just ‘man’s best friends’, but also nature’s best friends! I have heard some heartwarming stories of their bravery during the ceremony and I am proud to be able to help and support their cause.’’
Yami’s support to the Super Sniffer programme will help spread awareness about the issue of wildlife trafficking and poaching. Super Sniffers have undertaken at least 250 wildlife seizures in India and have been trained to detect tiger bone and skin, leopard bone and skin, elephant tusk, bear bile and Caterpillar Fungus. .